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“Las mejores colecciones no nacen por inspiración. Se construyen mediante una estrategia de producto.”
Aprende a desarrollar colecciones conectando creatividad, consumidor, producto y negocio para construir propuestas más claras, coherentes y rentables.
Durante este Guided Program veremos:
— Arquitectura de colección.
— Product Strategy.
— Collection Planning.
— Range Planning.
— Pricing Strategy.
— Product Lifecycle.
— Rentabilidad.
— Simplificación de surtido.
— KPIs de colección.
— Toma de decisiones.
¿Para quién es?
— Diseñadores
— Product Managers.
— Buyers.
— Merchandisers.
— Founders.
— Equipos de Producto.
— Responsables de Colección.
Idioma en el que se imparte: Castellano.
299€
+ IVA
Después de este programa comprenderás cómo funciona una empresa de moda y desarrollarás una visión global para tomar decisiones con mayor criterio.